Comments on iVoryTowerz: Getting Bloggy – and Loving it

That's a terrific point about Old Media and divert...

2007-11-17T16:49:00.000Z

That's a terrific point about Old Media and diverting resources. In Dallas, for example, the same company owns the only daily newspaper, the top-rated TV station, a string of suburban papers, a Spanish-language paper, and a free daily aimed at young people. And each property has its own web site, which seems like a terrific waste of resources. Why not just have one incredibly functional web site, which the company can brand as the authoritative Dallas news source?

I asked around, and the answer I kept getting is exactly what Anonymous noted -- it revolves around profit centers. How are you going to expense a combined web site? Which company is going to pay for which bit? Since that problem can't be resolved, they waste effort and duplicate resources. And, as I blogged recently, the newspaper's circulation has declined 21 percent in the past couple of years. Somehow, I doubt that's a coincidence.

What is interesting is the politics of internal co...

2007-11-15T19:12:00.000Z

What is interesting is the politics of internal company management.

When you have an established successful business like traditional print media, you also have long established long term profit centers and persons running them often for decades who are out of touch with reality.

Imagine someone in print media being asked to divert resources from his part of the newspaper so those nutty on line guys can make a free blog.
The manager who has to give up resources can easily block a visionary action because he has his hands on the purse strings.

In a nutshell, that is how many old line print media folks are getting themselves into the dinosaur stage....

Even my 60 year old dad reads blogs now...

2007-11-15T16:48:00.000Z

Even my 60 year old dad reads blogs now...